Frequently Asked Questions
How long does it take to install?
This depends on your website vendor. We get your website vendor everything they need to install this within 24 hours. Your website vendor typically takes 1-5 days to install.
Do you provide any graphics to promote the tool?
Yes, we will provide a site-wide tab that will be installed on your website so that from any page a consumer can get to the trade-in tool. We will also provide homepage graphics to help you promote the tool as well.
Do you have a dashboard with reporting?
Yes, we have a dashboard area so you can see at any time how you are doing. It is very detailed. You will also be able to view any of your leads as well.
Every Monday you will receive an automated email report recapping the previous week. It will include an Excel file of all your leads for the past 30 days. In addition, on the 1st of every month you will receive a PDF report which goes over in detail how you did the previous month.
How many leads can I expect to receive?
This varies from dealer to dealer. Some dealers receive 20 per month and we have some that get over 200 without promoting the tool. A lot depends on your website traffic and how well you promote the tool. At this price point you should only need to make 1-2 sales each year to pay for the service. Our average dealer makes 1-4 additional sales per month.
Why I want to show a consumer a price upfront?
It is all about capturing the lead. 90% of consumers don't fill out traditional trade-in forms so you are missing out on A LOT of leads. Instead of consumers leaving your website to find values elsewhere, you can keep them on your website and collect the lead.
Throughout the process we inform consumers that these values are estimates only and you need to bring your vehicle in to get a firm offer. Even if you can't offer the consumer the book value when you see the vehicle, we prepare them ahead of time that there are many factors that influence the values.
Do we have to sign an long term agreement?
No. We hate long-term agreements just like you do. Our service is month-to-month with a 30 day cancellation notice required.
How can we generate even more leads using this tool?
There are many different ways. A lot of our dealers promote the tool using social media. Some incentivize their consumers with a gift card if they fill out the form and bring in their vehicle. Others use email blasts, newsletters, etc.